Statistical Research, Inc. papers

Statistical Research, Inc. papers

Descriptive Summary

Repository: Hargrett Library
Creator: Statistical Research, Inc.
Title: Statistical Research, Inc. papers
Dates: 1971-1999
Quantity: 0.25 Linear feet
Coll. Number: ms3231

Biographical/Historical Note

Statistical Research, Inc. (SRI) was founded in 1969, and designs and conducts professional research for a variety of clients, from television and radio networks to producers of paper products, cleaners, and candy.

Scope and Content Note

The collection consists of reports and pamphlets published by Statistical Research, Inc. from 1971-1999. Subject matters examined include television audiences, along with placement of televisions in children's bedrooms, TV usage in local markets, TV ownership, VCR usage, and television ratings.

Index Terms

Mass media--Ratings and rankings--United States.
Research (document genre)
Television programs--Rating.

Administrative Information

Preferred Citation note

Statistical Research, Inc. papers, ms3231, Hargrett Rare Book and Manuscript Library, The University of Georgia Libraries.

Other Finding Aids note

Some of the published materials accompanying the collection have been cataloged individually with an associated collection note, and can be found in GIL by searching the title of this collection.

Series Descriptions and Folder Listing

1Publications, 1976, 1990-1997
2Publications, 1971-1973, 1991-1999